Strategic Innovation Management

In technology-driven and dynamic industries such as logistics, innovation is essential for long-term success. Systematic and holistic innovation management helps companies tap into new markets, realize cost advantages, and set themselves apart from the competition in the long term.

However, implementing successful strategic innovation management remains a multifaceted and complex task. Innovation processes encompass all areas of a company, take into account both internal and external influencing factors, and require a willingness to break with the status quo. Companies must establish new ways of thinking and behaving and pursue innovative approaches to problem solving—a challenge that is often difficult to overcome without targeted support.

As a neutral partner, we support you in developing innovation strategies and designing your innovation processes effectively – from planning to implementation. Find out how we can accompany you on this journey below.

Start-Ins

Start-up mentality as a driver of innovation

Would you like to develop and implement innovations alongside your existing business model? With our Start-Ins, we enable you to explore innovations outside of your day-to-day business. The focus here is on digital products and services as well as business areas that are developed and tested in agile processes. With our Digital.Hub, we not only provide you with an “innovative space,” but also support you with our expertise and ecosystem from the initial idea to market readiness.

The physical separation from the company is important so that you have enough space and time to develop your own start-up mentality alongside your “traditional” business. You decide whether the innovations achieved remain within the company or lead to a spin-off as a separate company.

Strategic visions for the future

Strategic visions for the future of tomorrow's logistics

In today's dynamic business world, companies of all sizes are subject to constant change. Increasing connectivity, shorter life cycles, and complex markets mean that trends and innovations are constantly reshaping conditions in supply chains and the logistics industry. However, a basic understanding of these changes is not enough; in the context of strategic innovation management, it is crucial to recognize change early on in your own environment, actively exploit the strategic opportunities that arise, and minimize potential risks.

To achieve this, we work with you to develop visions of the future that serve as a basis for your strategic planning. These visions of the future enable you to find innovative ideas, formulate strategies, assess the future viability of business areas and technologies, and tap into new markets and target groups. Depending on your objectives, we work with you to define clear measures (e.g., through strategic roadmapping) to drive forward the identified transformations in line with sustainable strategic innovation management.

Our services are aimed at large companies that want to differentiate themselves from the competition, as well as small and medium-sized enterprises (SMEs). Target visions are particularly valuable for SMEs, as a clear strategic vision enables them to be less reliant on reactive measures.

In addition, strategic innovation management enables a targeted focus on various topics that can serve as drivers for innovation (e.g., artificial intelligence or sustainability) when creating target visions.

Strategic roadmapping

Strategic roadmapping – your path to targeted, strategic future planning

With our roadmapping approach, you can make the transition from forward-looking analysis to planning, taking your strategic thinking to the next level. As part of a holistic strategic innovation management process, we tailor our approach to your environment and goals and work with you to plan and implement innovations, products, and technologies. Based on this, we derive the necessary resources, measures, and milestones. This results in a step-by-step roadmap that is aligned with future trends and market requirements and provides you with guidance and confidence for the future.

Our services are aimed at both larger companies that are already familiar with strategic concepts and small and medium-sized enterprises that want to actively shape their future. In the area of strategic innovation management, we combine expert interviews, moderated workshops, and in-depth data analysis to provide answers to key questions: What trends and innovations are shaping your industry? Which products and services will secure your future? What resources and technologies do you need?

Furthermore, roadmaps are not only an effective tool for strategic planning, but also a powerful communication tool. They promote coordination between departments, reduce the need for consultation, and strengthen customer loyalty by providing a clear outlook on your future products and services.

Benefit from a clearly structured, flexible process within the framework of your strategic innovation management, which we tailor to your specific strategic needs.

From idea to implementation – how to strategically manage innovation? Innovations only reach their full potential when they are part of an overarching strategy. Let us work together to develop ways to align your processes, culture, and goals so that creative impulses can be transformed into viable innovations with market relevance.

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